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According to PFLAG, “queer” is more of an umbrella term that can refer to “anyone who a) wants to identify as queer and b) who feels somehow outside of the societal norms in regards to gender or sexuality.” Basically, people identifying as queer find the traditional definitions of binary gender and sexual orientation to be problematic for one reason or another. It’s no surprise then that online dating has become a 2 billion dollar industry.